Siemens Industry Sector

k&k realizes fair events on the occasion of the IFAT, Maintain and Metec

Customer: Siemens Industry
Occasion: Various international lead fairs: IFAT, Maintain and Metec
Location: Munich and Düsseldorf
Target Group: International customer and fair visitors
Task: Concept and realisation of fair events directly at the fair stand

Realisation: In order to cultivate an intensive dialog with the customers and to enable them to experience Siemens products, k&k produced various fair events for the Siemens industry sector. Siemens sets store in openness and transparency. Instead of customer events in enclosed venues, the events had to proceed directly at the fair booth. This meant a logistical challenge for k&k as construction took place parallel to the fair business and a 100 per cent safety for the fair activities had to be guaranteed. Thanks to the intensive coordination with the fair construction team as well as to flexible spatial and technical solutions and supporting programmes, the events, in line with the prevailing overall theme, turned into a complete success. | more | less